A Chat with EmsEmpath

Episode 51

This week our guest is  @ems_path Emily and I had the best time chatting about my limiting beliefs, past traumas and safety. The importance of safety had never struck me as an issue in my life until she and I had a session together. And it actually came up again in this episode as I shared some symptoms of where I hold tension. This podcast is definitely one of the most intimate I have produced thus far, however, I hope in the way that I share my story it will encourage you all to do inner work like this as well. 

It became clear to me that if I didn't start to dedicate time to working on myself, pouring myself into my work would never be able to cover up the issues that I needed to face within my own brain. Working was only a temporary distraction to what was bubbling up under the surface. If you have been feeling this same way, or if you're interested to learn more about Theta Healing, this podcast is for you! Here are a few of the many things Emily offers as free resources, be sure to check out her IG for the links! 

LINKS:

Alchemy Coaching

FREE Quantum Meditation Sessions

Breakthrough Call

Awaken the Wisdom Podcast

IG: @ems_path

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The Evolution of Communication

Episode 50

When I went to JMU I studied communications. We research elements of evolution around communication, how it impacts people and what it has done in today's society. 

If you follow certain topics like this I am sure you have seen a few studies explaining social media effects on the brain, things like overindulging in social media is actually now being researched to see if that behavior can chemically alter your brain. 

You may be thinking - well how would this impact business owners? 

We as online serviced based businesses need to realize that when we use this application on an extreme level (just like anything in life), it can have a negative impact. Why? 

Honestly I don't believe that endless social communication is good for anyone. It sucks energy, mindless energy, it's thoughtless, it's brainwashing if you aren’t careful of what we consume. And that's because communication on these platforms has evolved so quickly! We as humans haven't had a chance to adjust, and that's why so many people lost their marbles when the internet first came about. 

Join me for more this week about social media impacts and how we as content creators and business owners can focus on our mission without wasting endless amounts of time trying to keep up with the Joneses. 

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Instagram The People watching application, a Marketing Approach

Episode 49

When you think about instagram what do you think the best form of marketing is? What pulls people in the most when it comes to your account? I like to start thinking about it like this….

  • When you’re on Ig what do you watch the most? 
  • What content do you find exciting or engaging ? 
  • When you purchase things off of this app, is it from an ad? A story? 

This is key when it comes to you understanding and gaining more and more insight

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What I used to think about having a large following would do for my business vs what is actually does

Episode 48

Remember when going Viral was the BEST thing that could have happened to you as an IG user? 

Here at Meraki we like to refer to the Viral quest as the viral spiral, it can simply send you as a business owner completely off track and, as most of us know, hijack us from completing what we actually need to get done in biz - like lead gen and taxes (the boring stuff lol). 

This week i'll be sharing more about what I used to think 3,000 followers would do for my business VS what it actually did and how I believe that outcome came about. As most of you know, you come here for a different approach to IG. We aren't about large accounts, we aren't about the more the better, instead we focus on our goals and work backwards. We start by thinking about instagram as a tool rather than the end all be all to our business. Which as a social manager had me caught up for a while - I thought if I didn't have 10K  followers who the hell would listen to me? Why would people trust my success story of taking an account from 18k to 500k in under a month? Would I believe me if I heard that story LOL, probably not. And to be honest - this exact thought is what made me change my perspective on my business, however I eventually realized how harmful these thoughts were. 

Do you get caught in the viral spiral?  

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Do you ever get on instagram and think to yourself, what am I going to post today?

Episode 47

Let me tell you I can 100% relate to that feeling! I remember at my previous position we were constantly brainstorming, what can we promote, what can we share on Instagram this week. And honestly coming up with the topic made the experience so crappy that by the time we figured it out we didn't have any motivation to create the actual content! 

This week we will be sharing some tips and tricks on how to not get stumped when it comes to content writing! And you will want to stay tuned for our podcast episode where I will be giving my strategy - 3 ways to stay unstumped on Business Social Captions! 

The thing is if we don't plan out some of our content to being with, most likely we don't have a plan for our business overall - which could be holding us back as business owners to more of that casssshhhh which so many of us need, especially when we are first starting out! 

I want you to think about it- if you gave yourself 60 minutes to brain dump all of the things you want to do in your business this year, and separate each thing out to a different month, so its more doable for you, you would have a ton of topics to speak on weekly in your business! It would give you an entire business marketing plan without much thought at all! 

Find out more at https://the-end-in-mind.pinecast.co

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Are you Spiritually Curious?

Episode 46

For me I knew I wasn't reaching my full potential when I started to realize how much my patterns were affecting me. But I had no clue how to stop those patterns, not until I started working with people and asking for help. 

@spiritually.curious Ilia came into my life when I knew I needed a change. After I started working with her and learning more about what she does I realized how many gifts all of us have. All we have to do is be willing to let go, and ask the right questions! Join me this week for more about Ilia and how her work has changed how I approach business, relationships, and almost everything in my life.

When I first started working with ilia I found us talking about the smallest things like ears ringing, hearing voices, seeing things, etc. and I found myself thinking, wow, that's what that means? 

These small things actually are your intuition, something is speaking to you within, and until we start to listen its almost impossible to feel at peace. The best part about it - is that we all have it. Every single one of us. Ilia helps us find that voice, and figure out what that means for us, it's so enlightening to know that we are not alone. All of us experience this, however not all of us listen, do you listen? 

I started listening… and it changed everything.

Website: https://iliastranko.com/ Instagram: https://www.instagram.com/spiritually.curious/

Lisa Podcast Episdoe: https://open.spotify.com/episode/31qziZxRwdKx1KC8YYqfmj?si=A6sPbVWySQOjeGpue5zjpg&nd=1

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Why Instagram is the best way to network online

Episode 45

I love using Instagram to network, it's one of my favorite ways to connect with people all over the world. And I find it's the easiest way to communicate with my clients. 

Have you all heard this idea that Instagram is the new business card? I love this term because honestly its so true! Your instagram is a place where you can cover Frequently asked questions by your clients, that way by the time you get on the sales call with them it makes the sale that much easier! And you will hopefully spend less time chatting with people that arent your ideal clients. 

If you get a plan down to make this app work in your favor it will come back to you tenfold in the long run.

Here are some of the boundaries I have set with instagram for a long time, but when I start to blur them, I find my mental health is going off track… 

  • Time Limits
  • Focus on connecting with the right people
  • Only consuming content I want to see, not have to see
  • And so much more! 

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Patterns are a good and bad thing with Aoife Mind Body

Episode 44

Todays the day! This episode with Aoife Mind Body is one of the most raw episodes I think we have had yet on the End in Mind! I can't wait to hear what you all think!

Patterns are beautiful because we can start to see patterns within marketing, our clients, your work, patterns help us create habits right?

As we all know, sometimes habits/patterns can also be hurtful.

My goal this year is to understand patterns. For myself. For my clients. For my team members, etc.

Today's episode is all about when you break from the pattern and take a risk.

Check out Aoife's work Podcast  - https://www.buzzsprout.com/1916211/9896977 Masterclass Facebook group - http://www.facebook.com/groups/mindbodyhealingmasterclass Free clarity call - https://app.squarespacescheduling.com/schedule.php?owner=24728066&appointmentType=28623272

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Living in the Unknown

Episode 43

Living with the unknown used to feel impossible for me. I remember graduating college and thinking, for the first time in my life I don't have a plan, I don't have a school I am attending next year, I don't have any idea what I really want to do… WTF?! 

Like seriously, when we step back and we look at what society does to us, it's really something uh? Youll go to school until you are about 22/23 years old, then they say good luck bitches!!! LOL, it's crazy!  

You're basically coddled until you graduate then you’re on your own. 

I used to think well I guess I should just go for it, it's all a learning experience, which is great, but it is a bit crazy. Then people wonder why we all have issues with anxiety? I mean my whole generation and generations before us had plans sometimes for years ahead of time and now all of the sudden were left with the unknown. It's scary! And add the stress of starting a business, it sounds almost impossible. 

Over the past few years my business has actually become one of the most routine and helpful unknowns in my life. It was like jumping into an ice bath when I graduated, and now I feel like the tub is lukewarm, not perfect but it's getting there. And living with the unknown was/is not the easiest thing for me, but it's all a part of it. 

What about you? How does the unknown affect you? 

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Why is taking a break from social media so important?

Episode 42

When I was in the middle of quarantine, stressed, worried, constantly thinking about the future, I would sit on my phone for hours. Sometimes looking at videos, other times, falling into a complete comparison on who I wanted to be, what I wanted to look like. 

Which honestly was the biggest waste of time, why? 

Because those hours I could have spent doing those things to develop the life I wanted. Those hours could have been used to design a new course, develop a new program, book a trip, work out, cook a protein heavy meal etc. 

Social media constantly takes us out of the present moment. Think about when you are with a teenager, and their eyes are glued to the screen, sometimes they don't even look up from their phone when you’re talking to them, it's because they’re being transported, to somewhere else, to the future, to this fantasy life, which at the time may give them an escape but how does it actually make them feel? 

I know from my own experience, not great. Until…I started following the RIGHT people.  Now I only follow a specific type of person, a nice person, a driven person, that shares the good and the bad. I also limit the amount of time I am on this app. I don't waste time, instead I am on here to talk to clients, and get off. Why should we waste time here? There is no point! 

I practice not being connected to my phone all of the time. When I am working I need my phone, when I am not, why can't I leave it home? Who actually needs me that badly? Remember, before cell phones you couldn't get in touch with people in a pinch, and there was a peace to that. Finding a happy medium will give you peace and freedom.

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Caitlin Durning